Elina Svitolina Launches Elegant Wimbledon-Inspired Fashion Line with Bevza to Empower Young Ukrainian Athletes

by Demos

Elina Svitolina, the celebrated Ukrainian tennis star, is venturing into the world of fashion with a new capsule clothing collection, co-created with renowned Ukrainian designer Svitlana Bevza.

This exclusive collection, launched this week, draws inspiration from Wimbledon, one of the most iconic tennis tournaments in the world. Svitolina, a two-time semifinalist at the event, brings her personal touch to the designs. The pieces—crafted entirely in white—pay tribute to Wimbledon’s traditional dress code, while reflecting Bevza’s modern aesthetic. Signature items include a reimagined white version of Bevza’s popular hair bow, a meticulously crafted diamond-patterned vest made from fabric remnants as a nod to sustainability, and a sleek, polo-style midi dress named “Elina” in honor of the tennis star.

According to Elle Ukraine, the collaboration took a full year to develop. Svitolina herself modeled the collection in Paris earlier this spring, during a photo shoot with photographer Anna Brudna.

However, this collaboration is more than just a celebration of high-end fashion. Branded under the empowering tagline “Champions Make Changes,” the initiative is committed to a greater cause. Proceeds from the collection will go to the Elina Svitolina Foundation, helping to provide scholarships for aspiring tennis players in Ukraine.

“I know very well how important it is to have support at the beginning of a sports career,” Svitolina said in a statement. “These scholarships are a chance for young athletes to believe in themselves and take the first steps towards great sports. This idea is very close to me, and I am happy to implement it together with the Bevza brand.”

Svitlana Bevza also shared her admiration for the tennis star, recalling her first time watching Svitolina play live in 2023. “I literally fell in love with her strength, resilience and inner composure,” Bevza said. “It was something absolutely hypnotic — the way she holds herself, the way she moves, the way she doesn’t seem to. It was this feeling that I wanted to convey in this collection — the strength that comes from within.”

The Svitolina-Bevza collection blends elegance, sport, and purpose—demonstrating that true champions don’t just win titles, they also inspire change.

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